Using your emails to link out to an upcoming calendar event is a great way to ensure that attendees don't forget to add the event to their calendar.
Below, you will find easy-to-follow instructions on how to link out to events created with Google, Apple and Outlook calendars in your Mail Designer 365 email designs.
Google Calendar
If you've created a Google Calendar event which you want to share with your email subscribers, you will need to create an event link to include in your email.
Here's how:
- Set up your event in your Google Calendar.
- Click on "Options" > "Publish Event"
- Copy the event link to include in your email template. Important: Make sure your calendar is set to public to ensure all recipients will be able to view the event.
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Now you can insert the link into your Mail Designer 365 template; either as a text link, or attached to a call to action button:
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Apple and Outlook Calendar
For Apple and Outlook calendars, you will need to create an .ics file for the calendar event.
Simply set up your event in the calendar, then drag it on to your desktop to create the file:
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Now, upload the file to an online file hosting service (in this example, we will use Google Drive.) Right click the file to create a shareable link which you can insert into your email design:
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Remember to set the file to public if you are sharing it:
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You can now send a link to the calendar event to your subscribers, who can simply download the .ics file to add to their own calendar.
Tip: This tool is another great way of creating custom add to calendar links. Fill out your event's details and select the calendar service you wish to generate a link for (i.e. Google, Office 365, Outlook or Yahoo.) You can then copy the result to use in your Mail Designer 365 design.
